The visit of a Head of State or Government, Minister or member of a Royal Family is often a unique occasion during which to highlight, enhance and promote bilateral ties between countries and their dynasties and governments. However with so many dignitaries passing through international capitals at any one time, it is rare to achieve the same level of media coverage and public goodwill which government clients often see in their own countries and expect on their VIP’s travel abroad.Furthermore in some key world capitals, putting such high-level visits on national agendas is often a difficult and thankless task, and sometimes can take years of planning and persuasion.

Eligo International has an experience second to none in both areas. The company has often been brought in by state, government and royal cabinets around the world to work with them and their diplomatic representatives to either maximise approved visits. Eligo has undertaken such assignments in Britain and elsewhere in Europe as well as across the world.

Above else we have ensured for all our clients that as much public goodwill and promotion in the media is achieved and generated publicly as they receive on a more formal government-to-government level.

Eligo has developed imaginative and pro-active media campaigns for its government and royal clients and ensured maximum visibility before, during and after each VIP visit. This has included key communications requirements such as setting up press centres for accompanying medias, preparing and distributing media materials and selling in each story to the local media to the point of publication, arranging exclusive one-on-one interviews with key editors for the VIP concerned, organising and directing special events from official banquets to investiture receptions, establishing speaker platforms as well as security and transportation issues when the VIP visitor is on private or working visits. Through Eligo’s extensive contacts we have also ensured the support and participation of key decision makers and opinion formers in events associated with each visit.

No matter what the status of the VIP visit is, Eligo’s Special Projects Department ensures maximum media visibility and coverage of key client objectives including inward investment, greater political co-operation between governments, tourism and destination marketing, as well as reputation management and personal profiling programmes. Together and in true partnership with our clients, we have greatly contributed to the overall success of each visit. So whether it is a Heads of State, Heads of Government, members of a Royal Family, Minister of Foreign Affairs, Industry and Tourism visiting, clients can rely on Eligo to create successful and imaginative programmes which compliment all official government channels and their efforts.